Assignment
Structuring and deploying a Revenue Management strategy
Evolution 2 · Hotels & Tourism
Aérogestion supports Evolution 2 in structuring a Revenue Management approach suited to its ski school and outdoor activities. The assignment combines the analysis of historical sales, prices, volumes, products and distribution channels with the study of buying behaviour, seasonality and price elasticity.
These analyses make it possible to build booking curves, optimise the pricing strategy and capacity management, and define a target rate grid. The recommendations are being tested in Val Thorens and Arc 1950 before a wider roll-out across the network is considered.
Expertise deployed
Revenue Management • Pricing • Data • Power BI • Yield Management • Management tools